ASIA PACIFIC MASTERS GAMES 2023 JEONBUK KOREA

2023 jeonbuk korea

ASIA PACIFIC
MASTERS GAMES

  • 05.12.-20.
  • 2023.
    Fri-Sat
2023 jeonbuk korea

ASIA PACIFIC
MASTERS GAMES

  • 05.12.-20.
  • 2023.
    Fri-Sat

Introducing representative symbols

Slogan

Seeking true harmony and enjoyment by realizing the own life value and ego rather than competition through voluntary sports activities.

하나된 스포츠! 즐거운 어울림! enjoy sports! play life!

symbol/logotype/signature

apmg symbols

SYMBOL

Regardless of age, nationality, and gender, it means that people from all over the world will concord, meet true friends, have fun, and exchange with each other through the International sports-for-all synthesize competition called Asia-Pacific Masters Game.

  • It expresses friendship between participants through the figure of holding hands together and visualizes the dynamics of sports-for-all in the form of people who participate in the competitions.
  • The soft curve form inspired by the eaves of Hanok; highlights the beauty and tradition of Korea & Jeonbuk and emphasizes harmony with eco-friendly images by adding green to five colors (blue, red, yellow).
LOGO TYPE
horizontal
  • Korean

    logotype image
  • English

    logotype image
  • Korean-English blend

    logotype image
  • Color utilization

    logotype image
vertical
  • Korean

    logotype image
  • English

    logotype image
  • Korean-English blend

    logotype image
SIGNATURE

Mascot

Like a good omen, "Magpie," which informs that welcoming people or news, the mascot contains the meanings of wanting to convey to deliver delightful news and hope to people from all over the world.

Basic form
apmg mascot
  • It embodies magpie, a representative bird of Jeonbuk province (Dojo, 道鳥).
  • White magpies (known as a good omen) and black magpies (traditional colors) harmonize the colors.
  • It expresses welcoming to participants and visitors through wide-opened wings.
2D
Signature
Applied form of mascot
  • Greeting

    mascot image
  • Welcoming

    mascot image
  • Guide

    mascot image
  • Gratitude

    mascot image
  • Sacred-torch relay

    mascot image
  • Flag

    mascot image
  • Victory

    mascot image
  • Confidence

    mascot image
  • Love

    mascot image
  • Hanbok

    mascot image
  • Hanbok (New Year’s greeting)

    mascot image